The old way
- Speed
- Briefs sit in a queue. A new campaign takes weeks of back-and-forth before anything ships.
- Channels
- One person covers one channel. Adding SEO, ads and email means adding more people.
- Scale
- More output means more hires, more meetings and a bigger retainer every month.
- Knowledge
- When someone leaves, what they knew about your business tends to leave with them.
- Hours
- Work happens inside office hours, minus holidays, sick days and handovers.
- Proof
- Reporting arrives as a slide deck once a month, if it arrives at all.